Designing for what matters
I’m Ana Mora, a UX/UI Designer with a background in education, design, and visual arts. My path into UX/UI actually started with a curiosity about how people learn, interact, and make decisions — before designing digital products, I designed learner-centered educational experiences. That foundation in Learning Experience Design, content design, and information architecture still shapes how I work today: turning complexity into something clear, accessible, and human.
I like being involved across the whole process — from research (interviews, surveys, insight synthesis) to personas, journey maps, and information architecture, through to wireframes, UI design, and interactive prototypes in Figma. What ties it all together is a focus on reducing cognitive load: building experiences that feel intuitive, consistent, and genuinely human-centered. I design digital experiences that help people reclaim their time, reduce complexity, and focus on what truly matters.
